If you run a window company or a joinery business, you’ll already know how much skill and detail go into the craft. Fitting a sash isn’t just about wood and glass, it’s about precision, heritage, and trust. The same goes for digital marketing. Building a website is only half the job. What matters is creating something that feels authentic, ranks well, and generates enquiries month after month.
At Sash Window Websites, we bring years of combined knowledge across both the trades and digital marketing worlds. Unlike a general marketing agency that juggles dentists, dog groomers, and cafes, we focus entirely on websites for window companies, carpenters, and joiners. That’s our niche. We know how people search for your services, we know how to present your craftsmanship online, and we know how to turn every completed job into new enquiries.
As Robert Gould, our SEO strategist, says: “Carpenters fork out for a expensive and slick new webpage, but then nobody visits. It’s like opening a store on a desert island. Without ongoing SEO, your site is invisible.”
A glossy website without visitors is like a beautifully made sash window that doesn’t open. That’s why our focus is on SEO, not just design. We’re a digital agency, a marketing agency, and an SEO business rolled into one, dedicated to helping window companies and joiners grow.
Here’s how we do it:
The difference between us and most SEO agencies is simple: we don’t just chase rankings. We focus on enquiries, the phone calls, emails, and WhatsApps that actually fill your order book.
Window and joinery projects are high-value jobs. Whether it’s a £15,000 sash window overhaul, a set of bespoke wardrobes, or a complete bay window replacement, you can’t afford to miss an enquiry because a customer couldn’t figure out how to reach you.
That’s why every website we build is designed with multiple contact methods, all visible and easy to use.
Why does this matter so much? Because every customer is different. Some will never fill out a form, others hate phone calls. By offering all four options, you dramatically increase your conversion rate. And speed is everything, HubSpot reports that 50% of customers will choose the first business that replies source.
Rob Gould, sash window specialist and SEO expert, explains: “So many window companies invest thousands in websites but forget the basics, making it easy for customers to contact them. We fix that by building contact options right into every page.”
In short, we don’t just build websites that look impressive. We build websites that answer the crucial question: “How do I hire you?”
Here’s the harsh reality: a website without ongoing SEO is just a digital business card. It exists, but nobody sees it. And for window and joinery companies, that’s the difference between winning a £20,000 job and sitting idle.
Ongoing SEO isn’t optional. It’s the lifeblood of digital growth. Google rewards businesses that update regularly, earn new reviews, and expand their content. Without that, your site sinks into obscurity.
Our monthly SEO process includes:
BrightEdge found that 53% of all website traffic comes from organic search source, while HubSpot reports SEO leads close at 14.6% versus just 1.7% for outbound methods source. That’s a staggering difference, especially when each enquiry could be worth thousands.
Aimee puts it bluntly: “Building a sash window website without ongoing SEO is like restoring a window but never fitting the glass. It looks nice, but it doesn’t work.”
That’s why ongoing SEO isn’t just part of what we do, it’s the foundation of everything.
So why us? Why not another digital agency, marketing agency, or generic SEO business? The answer is focus.
We don’t dabble in restaurants, accountants, or fashion brands. We specialise in one world: window companies, joiners, and carpenters. That’s all we do. And that focus makes us uniquely effective.
Here’s why:
Rob sums it up: “Most agencies build websites that look good on launch day and then disappear. We build websites that keep working, month after month, bringing in sash window enquiries across the UK.”
We’re not just an SEO agency. We’re your long-term partner for growth, a niche, specialist team that knows how to turn your craftsmanship into consistent digital visibility.
At the end of the day, window companies and joiners need more than a nice-looking site. You need enquiries, visibility, and growth. That doesn’t come from leaflets, short-lived ads, or social media likes. It comes from ongoing SEO, reviews, and a professional website built to rank.
At Sash Window Websites, we’re the digital agency carpenters and window specialists trust. We know your industry, we know your customers, and we know how to make you the first choice in every town you want to cover.
Book your free consultation today and see why we’re the best SEO agency for window companies, joiners, and carpenters nationwide.
